Occupancy Rate
High Occupancy Rate
Kao Karat Condotel (aka 9 Karat Condo) combines luxury condo living with hotel amenities in central Pattaya. Catering primarily to long-stay international travelers (avg. 14+ nights), it features resort-style pools, co-working spaces, and proximity to Terminal 21 Pattaya. The 560-unit property attracts remote workers, retirees, and extended-stay families seeking premium urban-beach living.
Key Traffic Insight:
500+ daily resident movements through lobby/elevator zones
High-frequency exposure: Residents pass screens 4-6x/day (gym/pool/errands)
Screen Location | Strategic Position | Audience Capture |
---|---|---|
Main Entrance | Primary access point | All arriving/departing residents & visitors |
Ground Floor Elevator | Mandatory pass-through to amenities | Residents accessing pools, gym, cafe |
Peak Engagement Times:
Screen Location | High-Traffic Windows | Audience State |
---|---|---|
Main Entrance | 7-9 AM (outgoing) • 4-7 PM (incoming) | Residents starting/ending daily activities |
Ground Floor Elevator | 6-8 AM (gym) • 10 AM-12 PM (cafe) • 3-5 PM (pool) | Captive audience transitioning between amenities |
Content Synergy:
Ads integrate with condotel’s digital ecosystem: package delivery notifications, event boards, and resident apps
Ideal for promoting: grocery deliveries, co-working memberships, and long-term stay offers
Resident Loyalty:
89% retention rate for seasonal stays (14+ day bookings)
4.6/5 rating for convenience and security across booking platforms
Segment | Share | Lifestyle & Behavior |
---|---|---|
International Residents | 60% | Remote workers • Retirees • Extended-stay families |
Domestic Owners | 30% | Weekend stays • Rental investors |
Short-Term Guests | 10% | Hotel-style bookings (1-4 weeks) |
Key International Demographics:
Top Nationalities: USA (25%), UK (20%), Australia (15%)
Income Profile: 80% earn $75K+/year
Unique Advantages for Advertisers:
Extended Dwell Time:
Avg. 14-night stays → 50+ screen exposures per resident
Premium Context:
Upscale condotel environment elevates brand perception
Hyper-Targeted Reach:
Screens intercept residents at decision moments (pre-grocery run, pre-pool, pre-cafe)
International Spending Power:
High-income expats seeking local services (cleaning, tours, healthcare)
Ideal Campaigns:
Supermarkets & meal kits
Fitness studios & wellness services
Co-working spaces
Property management & relocation services
Long-term car rentals
“Where extended stays meet urban convenience – capture residents at their daily rhythm touchpoints.”
Activation Tip:
Sync elevator screen ads with amenity schedules (e.g., gym ads at 6 AM, pool ads at 3 PM) for maximum relevance.
High Occupancy Rate
Kao Karat Condotel is a premium 560-unit property in central Pattaya, blending luxury condominium living with hotel-style convenience. With over 90% occupancy and a guest mix of 60% international residents—primarily from the U.S., UK, Canada, and Australia—the venue caters to long-term travelers, digital nomads, and retirees with an average stay of 14+ nights. Our DOOH setup features two high-impact screens located at the main entrance and ground-floor elevator area, capturing resident attention multiple times daily. With over 500 daily resident movements and integration into the condotel’s digital ecosystem, Kao Karat offers extended dwell time and highly targeted exposure—perfect for campaigns promoting lifestyle services, groceries, co-working, and wellness solutions.